EFI has announced a major release of its Midmarket Productivity Suite, solidifying EFI’s ongoing strategy to deliver end-to-end, certified, out-of-the-box business and production workflows. Specifically created to promote the continued growth of mid-size printing businesses, the latest Productivity Suite offering is geared to enable new business streams, optimize print production and time-to-market, drive efficiency, improve customer service, and grow bottom line revenue.

Featuring a true end-to-end, modular software offering, the Midmarket Productivity Suite consists of the award-winning EFI Pace software as the core MIS and an array of capabilities including marketing automation, eCommerce, Web-to-print, planning, imposition, scheduling, shop floor data collection, fulfillment, warehousing, shipping, and direct integration to JDF-enabled EFI Fiery digital front ends. It delivers, out of the box, 17 certified workflows that offer business and production automation for commercial, digital and wide format printing as well as fulfillment.

PRINT NW, based in Tacoma, WA, USA, has been using the Midmarket Productivity Suite to implement workflows that span Web-to-print job submissions, scheduling, tracking and accounting capabilities. By managing processes and analyzing data with its EFI workflow, the company’s managers found that they could not only do more with the same production resources, but they could also reduce expenses in ways that keep the company highly competitive in the marketplace.

“Because of the efficient, integrated workflow we have with the Productivity Suite, we are already able to process double the work with the same number of people while achieving better turnaround times,” says Troy Olsen, PRINT NW’s systems manager. Plus, the company is establishing a process to send jobs from Web-to-print submissions directly to the print queue on its Fiery Driven digital presses.

“The Midmarket Productivity Suite helps customers reduce costs and drive efficiency using a fully integrated workflow offering that was built, tested and validated as a single, highly reliable end-to-end solution,” said Jeffrey White, general manager, small and medium business products, EFI Productivity Software. “We’ve made hundreds of improvements to our portfolio as part of the suite design, build and certification efforts, creating a world-class business and production workflow for mid-size print service providers.”